WEBINAR

Leverage 1st Party Loyalty Data for Smarter Acquisition

Programmatic buying without leveraging loyalty-related 1st party data misses an opportunity in acquiring higher LTV customers. Loyalty programs can provide a more in-depth understanding of your customers with data sourced from loyalty profiles, social accounts, and content creation. The resulting central repository of 1st party demographic, preference, and behavioral data allows for enhanced segmentation and lookalike models that result in smarter customer acquisition.

Watch the on-demand webinar now by filling out the form at the bottom of the page.to the right. 

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